We believe team building should reveal something true about how people work together.
We've sat through enough team building days to know what doesn't work. The trust falls nobody wanted. The icebreakers that made introverts cringe. The away days that were fun in the moment but changed nothing.
The problem isn't that team building is a bad idea. It's that most of it is designed for entertainment, not insight. You come back with photos and a hangover. You don't come back knowing why your projects stall or why certain meetings go nowhere.
We built Cinderella Events because we believe you can have both. Entertainment that people genuinely enjoy. And genuine insight into how your team actually works.
The format is murder mystery. The method is structured observation. The result is something your team will talk about for months, and something you'll actually learn from.
Adam handles tech, game development, legal, and project management. He's been working in sales and marketing since 2009 and leading team building initiatives since 2018. His core insight: 8 well-chosen people consistently outperform 20 poorly-matched ones. He builds the games, the platform, and the observation frameworks that make Cinderella Events different.
Gillian leads business development and marketing. She develops the buyer personas, messaging strategy, and client relationships that drive growth. Her background in understanding what corporate buyers actually need shapes how Cinderella Events communicates its value. She ensures that every touchpoint, from first contact to final debrief, delivers on the promise.
We're always interested in talking to people who share our view that team building should actually build teams.
Get in Touch